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Liquor Store Spots in Niigata Area

  • Echigo Sake Museum Ponshu-kan
    5 Reviews
    Nigata Pref. Minamiuonumagunyuzawamachi Yuzawa 2427-3
    This is a Niigata local sake and rice themed shopping center located within JR Niigata station. Visitors can enjoy sake made in 93 different breweries from the Niigata Echigo area in the “Sake Tasting corner” and “rice ball bombs” made from Koshihikari rice grown in the Minamiuonuma area at the “Yukinhora” restaurant as well as a sake bath called the “Yunosawa” in the facility. In the produce sales section, special Niigata products such as local foods using rice and “koji” rice malt, sake and confectioneries are sold. It is an irresistible spot for those who are Japanese sake enthusiasts.


  • Kirinzan Brewery
    Nigata Pref. Higashikambaragunagamachi Tsugawa 46
    Kirinzan Brewery located in Aga Town, Higashikambara County, Niigata Prefecture is famous for Kirinzan, the well-known liquor of Echigo Tsugawa. The well-established shop is said to have started brewing sake in 1843, and produces and sells its exclusive sake prepared with local Okuaga rice and pure underground water. It has stuck to its dry taste even when people were fond of a sweet taste, and the rich and sharp flavor is also popular among sake connoisseurs. There is a range of popular items for souvenirs and gifts, including sake named after the Tsugawa Fox Wedding Parade and a sake wrapped in a traditional Japanese hand towel made by a well-established shop.
  • Tenryohai Shuzo Sake Brewery
    1 Reviews
    Nigata Pref. Sadoshi Kamoutashiro 458
    A brewery that have consistently made high quality sake with machines on the nature abundant Sado Island. To maintain the sterile conditions needed for the microorganisms used in sake making, the brewery avoids using human hands as much as possible, using computer controls instead. Tenryohai started making sake using careful planning and cultivation with locally made rice cultivar Koshitanrei and underground water from Mt. Kinpoku, giving their sake a mellow fragrance and refreshing taste. Tours of the brewery are available.

    佐渡から帰る際、佐渡のお酒を買いたくて、両津港のそばにある酒造所に寄りました。 工場見学もできるようですが、時間がなくお店だけ寄りました。 お店の壁には歴代総理の「國酒」と書かれた色紙が飾られていました。 お店の中のお酒は試飲可能とのことですが種類が多いので厳選する必要があります。 お酒を利用したスイーツの試食もできました。 甘酒もあり、とてもおいしかったです。 ここでしか買えない限定酒もあり...

  • Hokusetsu Shuzo Sake Brewery
    8 Reviews
    Travel / Tourism
    Niigata Sado-shi Tokuwa 2377-2
    This sake brewery was founded in 1872. The brewery has passed down and refined masterful brewing skills since this time while also taking on the challenge of creating innovative, new alcoholic beverages incorporating novel methods such as music performance and ultrasonic vibration. The brewery primarily uses brewer’s rice grown together with specially contracted farms in the terraced paddies of Akadomari. These farms exclusively employ a distinctive farming method making use of superior water and avoiding reliance on pesticides and chemical fertilizers. The brewery’s shizukuzake, made by placing un-pressed moromiunrefined sake in special suspended bags and gathering until the drops which trickle down, has a delicate flavor and light aftertaste.

    When the winds blow hard, on a snowy tiny island in Japan, you need sake to pass the cold and the time. Hokusetsu gets its fame from being the in house sake producer for Robert De Niro backed Nobu...

  • Niigata no Sake Asahiyama
    Niigata Niigata-shi Chuo-ku Hanazono 1-1-1 Niigata Station Building CoCoLo Motodate 2F
    A showroom for products made by Asahi-Shuzo Sake Brewing Co., Ltd. located in CoCoLo, a shopping center with seven sales floors in all which is connected directly to Niigata Station. The shop stocks a wide variety of products, from some of Asahi-Shuzo’s most well-known items to local Niigata liquors and alcoholic beverages only sold here. Known for Asahiyama, one of Niigata’s top seishu refined sakes, this long-standing sake brewery is located in Asahi, Nagaoka City’s, a naturally abundant area which sees heavy snowfalls and which is home to Genji fireflies. This company continues to make superior sakes using waters from a spring known as the “Treasure Water” since ancient times. In order to aid as many customers as possible, this shop carries not only alcoholic beverages but also local foods and rice crackers made with brewer’s rice.
  • Local Sake Miyakoya
    Niigata Niigata-shi Chuo-ku Oyamatsu 2-3
    A liquor store which stocks over 300 varieties of sake from Niigata. Dedicated to utilizing, enhancing the value of, and presenting the necessity of sake, the store has long enchanted sake fans as an establishment which has concluded special provision contracts with sake makers. In addition to such well-known Niigata sake brewers as Asahi-Shuzo, Kirinzan Brewery, and Hakkaisan Brewery, because of its special contract status, the shop also stocks a wide variety of limited-run sakes. Resembling a traditional Japanese kura storehouse on the outside and sporting a Japanese modern decor on the inside, here you can have fun searching for your favorite sakes.
  • Sakedoraku Kudo
    Niigata Murakami-shi Horikata 4-8
    This liquor shop, about five minutes' drive from Murakami-Saberi Interchange, is marked by its somber old warehouse appearance, and the sugidama cedar ball hanging from its window. They offer a wide range of popular local sake, including not only local Murakami labels Shimeharitsuru and Taiyozakari, but their own original sakes and wines produced in cooperation between the shop master and brewers as well, along with local taro-root shochu. The cheerful, popular shop master is the head of Murakami City's volunteer tourist guide brigade. In addition to offering sightseeing information for tourists, they work on event planning, Chamber of Commerce aid, and are lifestyle advisers as well. Many visitors treat this shop as their doorway to Murakami.
  • Local Sake Sun Mart
    Niigata Nagaoka-shi Kitayama 4-37-3
    This liquor shop is about seven minutes' drive from Nagaoka Interchange. It has a wide range of carefully selected sake brands, with an emphasis on local Niigata labels. This shop is known for keeping their sake, delivered directly from the brewers, in optimal conditions with strict light and temperature control. Their pasteurized sake and shochu are kept in a fully air conditioned storage room (cooled and darkened). Their management of unpasteurized namazake, which requires low-temperature storage in complete darkness, is handled in a zero degree centigrade, unlit prefab building. They also have a large selection of rare labels, so they're happy to offer advice on how to find the perfect sake to fit your tastes.
  • Takahashiya
    Niigata Minamiuonuma-gun Yuzawamachi Yuzawa 2-1
    A liquor store specializing in local alcoholic beverages from Niigata standing just beyond the east entrance of Echigo-Yuzawa Station. The store’s Western-style facade, emerald green paint, and the pop typeface of its sign give it a distinctive look. The store primarily carries liquors from Echigo, a region known for its many sake breweries which is in turn located in Niigata, a prefecture which boasts the greatest number of sake breweries in Japan. The store also stocks an abundant array of wines, shochus, and other alcoholic beverages. The store takes great pride in a lineup so deep, people say there’s not a local Echigo sake you can’t find here, including brews by Shirataki, praised for its easy-to-drink flavor even by sake novices; Chojasakari, which has received the most awards from the National Research Institute of Brewing of any sake in the prefecture; and dry and elegant Hakkaisan. If you’re lucky, you might even encounter ultra-rare sakes only released on a special sole agent contract.
  • Sake no Shinchaya
    Niigata Kashiwazaki-shi Omigawa 872
    A liquor store specializing in local alcoholic beverages standing at the foot of the Yoneyama Ohashi Bridge. Situated on a 50-meter-high rise, the shop sells standard sakes, beers, shochus, wines, and local specialty products. The sakes of Koshimeijo, which bears the history and traditions of the Tochio area, have long been loved locally in Nagaoka as being the ideal of what sake should be. The store’s shelves are packed with beverages stocked direct from the source, including Honsho Junmai Ginjo Kameguchi Jikadori, a nakadori “middle take” sake bottled straight from the barrel spigot; and Ichijo Junmai Daiginjo, made exclusively with Koshitanrei rice grown using the aigamo farming organic cultivation method together with ducks in the paddies.
  • Nakano Liquor Store
    Niigata Sanjo-shi Nishiyokkamachi 4-6-10
  • Yamaya Nagaoka Oshima
    Niigata Nagaoka-shi Ojimashinmachi 4-892
  • Yamaya Joetsu
    Niigata Joetsu-shi Tomioka 3457
  • Yamaya Kashiwazaki
    Niigata Kashiwazaki-shi Matsumi 1-11-35
  • Yamaya Niigata Kodo
    Niigata Niigata-shi Higashi-ku Kodokanoe 135-1 Market City Kodo
  • Yamaya Ebigase
    Niigata Niigata-shi Higashi-ku Ogatahoncho 5-18-23
  • Yamaya Shichikuyama
    Niigata Niigata-shi Chuo-ku Shichikuyama 1-2-20
  • Yamaya Niigata Aoyama
    Niigata Niigata-shi Nishi-ku Matsumidai 1-12
  • Yamaya Tsubamesanjo
    Niigata Sanjo-shi Sugoro 3-11
  • Yamaya Shibata
    Niigata Shibata-shi Shineicho 3-2-12

Niigata Main Areas


Found along the northwestern coast of Japan, Niigata prefecture is celebrated for its high-quality rice and breathtaking nature, most notably its spectacular mountains, whose white peaks draw in snow sports lovers from far and wide over the winter months. Hit the slopes at Yuzawa, pick out your favourite modern artist at Echigo Tsumari, or take a ferry over to Sado Island for an extra adventure.

Niigata Photo Album

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