Japanese Confectionery Spots in Resort Area (West Coast) Area

  • Okashigoten Yomitan flagship store
    Gourmet / Alcohol
    Okinawa Pref. Nakagamigunyomitanson Uza 657-1
    The Yomitan store is the flagship store of Okashigoten, which makes confectionery using local Okinawan ingredients; the most famous Okashigoten product is their “Original Purple Sweet-Potato Sweets.” Located in Yomitan Village on land that used to be sugar-cane fields, the Yomitan store is easily recognized from the huge flower-covered hat at the entrance. Inside, the store has a wide range of confectionery products created at the company’s own factory, made using typically Okinawan ingredients such as purple sweet-potatoes and brown sugar; these can be purchased in quantities as small as a single sweet. Visitors can also view the production line at the factory next door. There is a restaurant and a café; the Hanagasa Café offers “Purple Sweet-Potato Sweets” fresh from the factory, which are not available anywhere else.

Okinawa Areas

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Let go of your image of a busy, ordered Japan and replace it with crystal-clear waters, white sand beaches, and relaxing folk music: You’ve arrived in Okinawa. A world away from the high intensity of Tokyo, Okinawans appear to live a laid-back beach life on this paradisiacal tropical island that lies in the middle of the East China Sea almost 1,000 kilometers south of mainland Japan’s most southern tip. Home to a spattering of islands, prepare yourself to discover underwater caves, star-shaped sand, and an island culture sometimes unrecognizable from mainland Japan.

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