Shikoku Goods Shop Jyugomangoku

Souvenirs

This souvenir shop sits on Dogo Shopping District about 20 minutes by car from the Matsuyama Interchange. Featuring the widest selection possible, you can find almost any Ehime souvenir there, including Ehime goods, famous Matsuyama sweets, local sake/beer, sea delicacies, Tobe-yaki potteries, Iyo kasuri, indigo products, and Shikoku-only products—perfect for anyone who wants to see all their options when purchase souvenirs. Recommended sweets include the “Botchan dango” named in honor of Natsume Soseki, and Shikoku’s famous “Ichiroku tart” —sponge cake with red bean paste and raw citron.