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Other Shopping Spots in Tokushima Area

  • Arudeyo Tokushima
    Tokushima Pref. Tokushimashi Shinmachibashi 2-20 Awaodori-kaikan
    In the tourist facilities on the first floor of the “Awaodori Kaikan” located at the foot of Mt. Bizan, the shop ‘Arudeyo’ meaning there is in the dialect of Tokushima is within the complex. There are a variety of souvenirs popular with tourists, such as foods made with Naruto Wakame seaweed, sudachi citrus, and Naruto Kintoki kidney bean and Tokushima specialty food and sweets, traditional crafts including Otaniyaki ceramics and Awa indigo dyed goods available in the shop. Tourist information and craft exhibitions are also held. The nearest station is Tokushima Station.
  • Tokushima Bussan Center
    Tokushima Pref. Tokushimashi Yamashirochou Higashihama parade 1-1
    This is a tourist facility next to the large-scale sightseeing convention center Asty Tokushima in Yamashiro Town, Tokushima City, Tokushima Prefecture. Tourists, and visitors to Asty, come to the facility which is located along a river overlooking Tokushima’s famous Mt. Bizan. The store sells many Tokushima specialty products made with Naruto wakame seaweed, Naruto kintoki red kidney bean, and sudachi citrus. Business hours are from 9:30 to 17:00, however may change depending on events held at Asty Tokushima.
  • Ai Yashiki Okumura
    Tokushima Pref. Itanogunaizumichou Tokumei Maezunishi 179
    Heading along the Yoshino River from the Tokushima Expressway Aizumi Interchange you’ll find Ai Yashiki Okumura. Aizumi is an indigo town known by the name “Japan Blue.” Indigo dyed items made by town artisans like bags, hats, parasols, and tapestries are sold here and they regularly hold exhibitions of the artisans’ work. Next door is Aizumicho Historical Museum, which occupies the remodeled residence of the Okumura merchant family originally built around 1808. They also hold indigo workshops where you can make original dyed items.
  • Ogata Shoten
    1 Reviews
    Tokushima Pref. Narutoshi Narutochoutosadomariura Fukuike 65-6
    This souvenir shop is located at Senjojiki next to Uzu no Michi promenade under the Onaruto Bridge. It offers the “big three” of Tokushima specialties, namely Naruto Strait wakame (edible brown seaweed), sudachi citrus, and Naruto Kintoki sweet potatoes, as well as other items such as indigo-dyed products and Otani pottery. Visitors can also enjoy Tokushima favorites such as Tokushima ramen at the shop, which is conveniently open year-round.


  • Monzen Ichibangai
    Tokushima Pref. Narutoshi Oasachoubandou Nishiyamada 23
    This convenient shop offers advice on items for making pilgrimages, souvenirs, and meals. It opens at 7 a.m., making it convenient for early-morning pilgrims. The barrier-free shop also has a nursing room and provides hot water for preparing baby formula. The staff even provides courteous advice on etiquette for pilgrimages to the temple.
  • aalto coffee
    Tokushima Pref. Tokushimashi Sakonibanchou 18-12
    This coffee roaster is famous in Tokushima. Popular with coffee aficionados, the shop fills many orders by mail from people who live far away. The coffee shop offers both blends and single origin coffee, which customers can also partake in the shop. The picture book “Kohi no Ehon” created by the shop’s owner Yuji Shono and illustrator Mariko Hirasawa has earned a reputation as being the world’s easiest-to-understand picture book on how to make coffee.
  • Roadside Station Hina no Sato Katsuura
    5 Reviews
    Travel / Tourism
    Katsuura Town, Tokushima Pref.
    This roadside station features a popular shop that offers original Katsuura products such as sweets made with mandarin oranges, a local specialty; and sweetfish named “Tachikawa Taro” by Hachisuka clan, the lord of the Tokushima domain. The farmer’s market, which is stocked with fresh local fruits and vegetables, is also popular. Other facilities include an udon shop offering authentic handmade Sanuki udon noodles and a café offering items made with locally-grown ingredients.


  • Wakayama Shoten
    Naruto Park in Tokushima Prefecture Naruto Park Senjojiki
    This shop and restaurant located just in front of the Onaruto Bridge and the Naruto Strait whirlpools offers delicious food and souvenirs from Tokushima, Naruto, and Setouchi. It offers set meals and seasonal items made with fresh seafood, Horakuyaki (a local Ehime dish of seafood steamed in an earthenware pan), tai ikezukuri (red snapper sashimi prepared alive) served on a boat-shaped dish, and more. We recommend making reservations for meals. It also carries a full range of souvenirs made from Naruto wakame, a local brand of brown edible seaweed notable for its thickness and its chewy texture.
  • Kitanada Sea Station JF Kitanada Fish Market
    9 Reviews
    Tokushima Naruto-shi Kitanadacho
    This fish market operated by a fisheries cooperative offers local fish caught in the waters off Kitanada, Naruto City, processed seafood, souvenirs, and other products. Located next to Oura Fishing Port, the market is equipped with a large parking lot, making it an easy place to stop by while on a trip. The cooperative’s recommendations are Naruto Kitanada Beppintai, a local brand of wild-caught sea bream with fixed net, Sudachiburi, a brand of farmed Japanese amberjack, and Naruto Wakame, the local brand of farmed wakame seaweed. Other offerings include dried seafood prepared by fishermen as well as local vegetables such as Naruto Kintoki sweet potatoes. The attached Gyokyo Shokudo Uzushio restaurant serves fishermen’s cuisine such as rice bowls made with fresh seafood.

    安くて新鮮な鳴門市北灘の魚や鳴門や淡路島の野菜を販売しています。 家が近い方なら鳴門鯛がおススメです。今回は、鳴門鶏御飯を購入しました。 隣の食堂で鳴門鯛の天丼をいただきました。

  • Miharashi no Oka Aisai Hiroba Farmer’s Market
    Tokushima Komatsushima Tatsuecho Sumiya Ke Tani 47-3
    This farmer’s market is stocked with exclusive straight-from-the-farm Tokushima specialities. Make sure to check out the region’s well-known products such as sudachi citrus and Naruto Kindoki sweet potatoes as well as the market’s monthly recommendations. One of the most popular items is Aisai Ogonmai, a local variety of rice that is more nutritious than white rice, but easier to eat than brown rice. It sells out quickly, so you will want to arrive as soon as it goes on sale.
  • toto, Sasakura Sports Honten
    Tokushima Pref. Tokushimashi Minamitamiya 2-3-108
  • toto Handling ENEOS Showacho Station
    Tokushima Tokushima-shi Showacho 7-38-4
  • toto, Fuji Gran Anan Lottery
    Tokushima Pref. Ananshi Ryoukechou Tsuchikura 10 Fujiguran Anan site
  • toto Handling TSUTAYA Kitajima
    Tokushima Itano-gun Kitajima Cho Tainohama Kawakubo 211-6
  • toto, kawauchi Decor Chance Ctr
    Tokushima Pref. Tokushimashi Kawauchichou Hiraishiebisuno 246-5 decor Sendai store parking lot
  • toto Handling Wakimachi Marunaka Shop
    Tokushima Mima-shi Wakimachi Haibara 1711-1 Marunaka Wakimachi
  • toto toriatukai Naruto gas Ticket pal mise ticket pia SPOT
    Tokushima Pref. Narutoshi Muyachouminamihama Higashihama 24-21
  • toto Handling Lottery Lucky Do Kokufu
    Tokushima Tokushima-shi Kokufucho Higai 459-15
  • toto Handling Lottery Lucky Do Youme Town
    Tokushima Itano-gun Aizumicho Higashi Nakazu 88-1 Yume Town Tokushima
  • toto Handling Lottery Lucky Do Aizumi
    Tokushima Itano-gun Aizumicho Higashinakatomi Sugumichi Hoji 125-69

Tokushima Main Areas


The southeastern corner of Shikoku is home to Tokushima prefecture, a region celebrated for its luscious nature and the nation’s favorite Awa Odori, an energetic dance to which an annual summer festival has been dedicated. Keeping the upbeat tempo, whirlpools excite the Naruto sea off Tokushima, while inland, dramatic cliffs line the Iya Valley, promising unrivaled views of vast and vibrant scenery.

Tokushima Photo Album

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